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Jony Ive

Chief Design Officer

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Often known as Jony Ive, Sir Jonathan Ive joined Apple in 1992 and was made Senior Vice President of Industrial Design under Steve Jobs in 1997. Rumors suggest he almost left Apple shortly before his new appointment. Ive and Jobs were known to be very close and Ive was granted free reign to work and innovate as he saw fit. His title was recently updated from Senior Vice President to Chief Design Officer in July 2015.

In 1989, Ive earned a first class Bachelor of Arts degree from Newcastle Polytechnic (now Northumbria University). He is famous for his unique and popular (although controversial at the time) design of the iMac line, which started in 1998. This success led to his other design accomplishments with the iPod, iPhone, and iPad. Ive has shared that iconic designer Dieter Rams has been a major influence for him, and Rams has mentioned that he believes Apple to be one of the few companies that designs around his ‘ten principles of good design.’

 

Jony Ive & Tim Cook discuss the intersection of fashion and tech in new Vogue interview

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It was revealed last October that Apple would be sponsoring this year’s Met Gala, with Jony Ive serving as a co-chair of the event. Now, Ive, along with Tim Cook, has sat down for an interview with fashion outlet Vogue. In the interview, the two Apple executives discuss the company’s recent foray into the fashion industry, the spaceship-like Campus 2, and more.


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Jony Ive reflects on a decade of Bono’s Product RED campaign to combat HIV/AIDS

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Apple <a href="http://9to5mac.com/2015/12/01/apple-red-logo-world-aids-day/" target="_blank">turns its store logo red </a>every year for World AIDS Day

Bono’s Product RED campaign to fight against HIV/AIDS in Africa has partnered with Apple for so long that you could easily mistake it as an Apple-created initiative, and this year the effort turns 10 years old with more than $350 million raised according to the Financial Times. In marking the decade-long effort to raise awareness and eliminate the virus/disease, FT highlighted Apple’s roots in the campaign:

The late Steve Jobs was involved with Red, designing and selling a Red-branded iPod. Apple has maintained its connection since Jobs’ death in 2011. Two years ago, Sir Jonathan Ive, Apple’s chief design officer, and his colleague Marc Newson, ran an auction of specially designed products, including a Leica Digital Rangefinder camera the pair customised, which sold for $1.8m. The auction raised $13m for Red, matched by The Bill & Melinda Gates Foundation.

Apple’s design chief Jony Ive shared his take in the piece on how Product RED has had a humanitarian reach, challenging the idea of any corporate effect.

Does Sir Jonathan think Red affected how companies think of corporate social responsibility? He demurs. “I’m much more interested in how a mother feels whose daughter is still alive than whether Red has had an impact on other companies.”

He adds: “The thing that first struck me was that the magnitude and ugliness of the problem would normally be cause for people to turn away. I loved the way Bono saw it as a problem to be solved.”

You can read the full piece on a decade of Bono’s Product RED campaign here.

60 Minutes goes inside Apple’s weekly exec meeting, design studio, spaceship campus, & more

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Update: We’ve updated the 60 Minutes Apple episode via Vimeo at the bottom

As expected, this weekend’s episode of 60 Minutes on CBS was chockfull of Apple news and anecdotes. Retail chief Angela Ahrendts, design head Jony Ive, CEO Tim Cook, and many more all joined host Charlie Rose to discuss a wide range of topics, including encryption, terrorism, design, retail, and much more…


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Caption contest: What is Jony Ive explaining to Charlie Rose?

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When CBS shared a photo of Charlie Rose touring Apple’s secretive design studio to promote an upcoming 60 Minutes piece, we got to wondering what it was Jony Ive was explaining to Rose.

How thick the iPhone 7 will be now that Apple has decided to include all the various features people have asked for? What the first prototype of the battery hump looked like? How much thicker his wallet got after his promotion?

[tweet https://twitter.com/llsethj/status/677682671716319233 align=’center’]

Post your entries in the comments or on Twitter or Facebook, and the best one will win an Aukey Bluetooth Speaker and a 20,000mAh USB battery pack. Keep it clean, please …

We’ll update the post with the winner on Sunday before the show airs. Good luck!

Charlie Rose to tour Jony Ive’s ‘secret design studio’ and new Store design for CBS on Sunday

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Jony Ive will give a rare look into Apple’s secret design studio in Cupertino this coming Sunday, December 20th. Ive will lead Charlie Rose through the secret design study for his popular show 60 Minutes on CBS. In addition to a tour of the design lab, Rose will also get a “first look at Apple’s store of the future” from retail chief Angela Ahrendts.


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Opinion: There’s a broader problem with Apple’s battery case – a schizophrenic attitude to design

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Like many this morning, my first reaction to Apple’s Smart Battery Case was … what the heck? Albeit not expressed in those exact words. Seth tweeted that it seemed to be evidence that Jony Ive has left the building.

My colleague Jeremy has addressed the battery case specifically, but I think there’s a broader issue here. Apple claims to sweat the details when it comes to the design of its devices, and – a few grumbles aside – I think that’s a legitimate claim on the aesthetic front. It does go to obsessive lengths when it comes to making its devices as visually pleasing as possible. One part of that obsession is making iPhones as thin as it can.

But, to my mind, the company has an almost schizophrenic attitude here. It goes to all that trouble to make the phones as slim and sleek as humanly possible, yet it knows full well that the first thing the vast majority of owners do when they take delivery is to slip the phone into a case. Those cases substantially increase the thickness, and hide the design.

Which brings us to problem two … 
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Jony Ive talks Apple Pencil, calls other tools ‘poor representation of the analog world’

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Alongside iPad Pro, Apple revealed a new tool to accompany the device, the Apple Pencil. While Apple Pencil has been hard to come by in terms of availability, those who have managed to get their hands on one have seemingly been impressed with the $99 Jony Ive-deisgned accessory. Now Ive, Apple’s Chief Design Officer, has sat down with Wallpaper Magazine and The Telegraph to discuss his inspiration to make Apple Pencil…


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Apple’s own design team always used paper, now starting to use the iPad Pro & Apple Pencil, says Jony Ive

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Apple’s design chief Jony Ive told the Telegraph that while his own team has worked using paper sketchbooks for more than 20 years, they are for the first time starting to use the iPad Pro and Apple Pencil instead.

Many of us in the design team have worked together for 20 plus years. We’ve always drawn in our sketchbooks, and for the first time – despite flirting with some alternatives a couple of years ago – I’m seeing people starting to use the iPad and Apple Pencil. Our personal experience has been that there are definitely affordances and opportunities now that you have a much more natural and intuitive environment to make marks, there are clearly things you can do sketching and writing on the iPad which you could never dream of doing in the analogue world.

He said that while he’d started off demonstrating it, he’d then found himself using it for his work … 
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Jony Ive explains motivation behind Apple’s decision to sponsor the 2016 Met Gala

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It was revealed last week that Apple would be sponsoring the 2016 Met Gala, with Chief Design Officer Jony Ive serving as a co-chair for the event. Now, Ive, along with Vogue editor Anna Wintour, another Gala co-chair, and Costume Institute Curator Andrew Bolton, has sat down with The Wall Street Journal for an interview on Apple’s foray into the fashion industry.


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Apple’s Jony Ive talks memories of Steve Jobs at Vanity Fair Summit

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As expected, Apple’s Chief Design Officer Jony Ive today took the stage at Vanity Fair’s New Establishment Summit at the Yerba Buena Center for the Arts in San Francisco. Ive shared the stage with famed director, writer, and producer J.J. Abrams. During his time on stage, the Apple executive spent a decent amount of time discussing the life of the late Steve Jobs, who passed away four years ago this week.


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Apple’s new company store to sell devices for the first time, new collection of Apple branded merchandise

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Update: Images of the new store’s facade below via @MikesiOSHelp and @thequinntaylor.

With Apple’s redesigned company store set to open this weekend, details of changes to the new store have been highlighted in a memo to employees (via MacMagazine). Among the changes, the new Apple company store will for the first time sell Apple devices including the iPhone, iPad, Macs, and Apple Watch. The store is also re-opening with a new collection of Apple-branded merchandise including clothing, mugs, and other collectibles that are only available at the company store. 
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Jony Ive discusses Apple Watch Hermes in new interview, partnership started before Apple Watch was announced

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In a new interview posted in the Wall Street Journal, Apple’s Jony Ive and Hermes’ artistic director Pierre-Alexis Dumas discuss Apple’s first partnership with a luxury fashion brand to create branded Apple Watch models. To recap, on Wednesday, Apple announced Apple Watch Hermes, a collection of watches code signed with the renowned Paris designer. The watches will be available in October.

Ive says the partnership is unprecedented and began before the Apple Watch was even announced to the public, breaking traditional Apple secrecy.


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Jony Ive, Tim Cook and other execs discuss importance of 3D Touch and how hard it was to get right

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Earlier today, Apple took the wraps off the new iPhone 6s and iPhone 6s Plus and one of the flagship features the company focused on during the unveil was 3D Touch. 3D Touch is the highly anticipated force-sensing feature that adds new “peek” and “pop” gestures that bring up windows and interfacing hidden under panes. Bloomberg this evening has now published a fascinating piece in which it dissects the development of 3D Touch within Apple’s design team. The piece includes quotes from Apple executives such as Tim Cook, Alan Dye, Craig Federighi, and Phil Schiller…


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Tim Cook and Jonathan Ive rank 4th on Vanity Fair 2015 ‘Disrupters’ list

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Vanity Fair has published a new 2015 list of ‘The New Establishment’, where reporters rank the most important visionaries in business and culture. Although Mark Zuckerberg takes the top spot in the Disrupters category, Tim Cook and Jony Ive get listed at the 4th spot.

This is down from their previous rank of number three in last year’s 2014 list. In the accompanying blurb, Variety singles out Ive as Apple’s new front-runner using the Watch to become the “creative mantle at the world’s most highly valued company”.


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‘Next generation’ Apple Store redesigns to start rolling out this fall, Memphis one of the first in the US

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A planning permission meeting for a new Apple Store in Memphis has seemingly revealed more information about Apple’s plans for its retail stores. According to the Apple representative, the Memphis project represents one of the first ‘next generation’ Apple Store designs that Apple is rolling out around the world, starting in the fall. The Memphis store will be part of the first rollout of the new look stores in the US.

So what does the ‘next generation’ Apple Store look like?


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Jony Ive & Jimmy Iovine slated to speak at Vanity Fair Summit in October

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Vanity Fair today has revealed the list of people who will speak at its upcoming New Establishment Summit in October and once again, Apple’s Chief Design Officer Jony Ive will be in attendance. Last year, Ive attended the event and discussed many of his opinions on design and told several stories of designing the various iPhone models over the years. This year, however, Beats cofounder Jimmy Iovine will also be attending the Vanity Fair event.


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Apple to simplify retail stores by demoting iPods to shelves, dropping iPad Smart Signs

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Apple is preparing to make significant changes to its stores to simplify the experience by relocating iPod stock to accessory shelves and removing iPad-based Smart Signs, according to several Apple Retail managers briefed today on the plans. Apple will begin rolling out these notable changes overnight on Tuesday of next week to stores in the United States so that customers who begin coming in on Wednesday see the refreshed look.


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U.S. Patent Office invalidates an original iPhone patent in Samsung lawsuit

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Earlier this month, the United States Patent Office made a non-final ruling that one of Apple’s design patents for the original iPhone is invalid within Apple’s long-running lawsuit against Samsung, according to a report from FOSS Patents. This particular patent, as seen in the drawings above, references the overall design of the original iPhone launched in 2007. It is known as the “D’677” patent in court proceedings and legal documents. FOSS explains the reasoning behind the invalidation:


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Jony Ive officially moves to Chief Design Officer as Dye & Howarth are promoted to VPs

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After announcing the change in a company-wide memo last month, Apple today has officially updated Jony Ive’s executive bio on Apple.com to reflect his new role as Chief Design Officer. Ive was promoted from Senior Vice President of Design earlier this year. Ive’s bio notes that he reports directly to Tim Cook and is responsible for all design at Apple, including retail, Apple Campus 2, software, and hardware.


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Coming at WWDC 2015: New Apple Watch SDK, Quality-focused/refreshed iOS 9 & OS X 10.11, Apple Music

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Apple’s annual Worldwide Developers Conference is about to kick off. On Monday, June 8th, company executives will take the stage at San Francisco’s Moscone Center to provide their annual roadmap for Apple’s software, services, and devices.

Traditionally, Apple has used the conference to introduce major upgrades to the iPhone, iPad, and iPod touch operating system iOS, as well as the Mac operating system OS X, along with new services. Of course, 2015 will be no different. Apple has been preparing a new version of iOS 9 codenamed “Monarch,” a release of OS X 10.11 codenamed “Gala,” a new streaming Apple Music service based on Beats Music, and updates for the Apple Watch.

Over the last several years, we have provided advance reports on the lion’s share of announcements that will be made at WWDC, as well as a comprehensive roundup ahead of the event. Read on for our roundup of what’s coming, along with fresh new details not found in our earlier reports.


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Opinion: Should AAPL stockholders be worried about Jony Ive’s more backseat role?

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The Apple world this morning seems divided between those who seemingly haven’t grasped the implications of Apple’s ‘promotion’ of Jony Ive, merely taking Cook’s memo at face value, and those switching into full-on ‘Apple is doomed’ mode. The reality is, I think, a little more nuanced.

It seems pretty clear that this move is, as Seth outlined earlier, about Ive taking more of a backseat role – and especially being able to spend a lot more time back in England. Apple’s decision to announce the news on a day when the US markets were closed was obviously not coincidence.

Apple didn’t want to see a knee-jerk panic reaction on Wall Street setting its stock diving. But is there reason to panic? Or is it all much ado about nothing? Or something between the two … ? 
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Jony Ive promoted to ‘Chief Design Officer,’ handing off managerial duties July 1st [Tim Cook Memo]

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Alan Dye, Jony Ive, and Richard Howarth

Apple’s Jony Ive has served as the company’s Senior Vice President of Design for several years now, but Apple has announced today that the executive is being named Chief Design Officer (a newly-created position). Additionally, Ive and will be handing the managerial reins of both the industrial and software design units at Apple over to two new leaders on July 1st.


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Ex-iOS SVP Scott Forstall ‘delighted’ by Apple continuing to launch ‘great and beloved products’

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Scott Forstall, former Senior Vice President of iOS and one of the main creators of the iPhone and iPad, has finally spoken about Apple for the first time since leaving the company in the fall of 2012. In an interview with the Wall Street Journal primarily centered around his work on Broadway, Forstall briefly commented on Apple:

Asked about the split, Mr. Forstall said he was “so proud of the thousands of people I worked with [at Apple] and with whom I remain friends. I am delighted that they continue to turn out great and beloved products.”

Forstall’s admiration for Apple remains following a very public breakup between the executive and the company following problems with iOS 6 Maps application and the iPhone 5 launch. Since Forstall’s departure, Apple has publicly poked fun at skeuomorphic design, which was a cornerstone of Forstall’s iOS and OS X releases.


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Review: Apple Watch as a design piece

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Precision. That’s the word that immediately came to mind the minute I picked up my Apple Watch for the first time. Something about this device felt different, on an almost subconscious level, from any other Apple product I’ve used before. Perhaps I was just caught up in the moment. After all, the Watch is the first totally new product to come out of Apple since the introduction of the iPad, which feels like so many years ago. On the other hand, I knew from the onset that I planned on buying the Apple Watch mostly for its design. I wasn’t so much interested in all of the software features it could offer me, I just couldn’t imagine not having this shiny little box on my wrist. With that in mind, let’s take a closer look at the Apple Watch strictly as a design piece.


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