EU Stories December 30, 2015

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Apple, which was accused by the Italian government of failing to declare more than $1.3B of income when paying corporation tax in the country, has now agreed to pay the full €318M ($347M) claimed by the Italian tax office. The company has 16 Apple Stores in Italy.

Apple was accused of funnelling profits from Italian sales through its Irish subsidiary in order to benefit from the lower tax rate the company had agreed there. (Those tax arrangements are the subject of a separate EU investigation.)

La Repubblica (via The Local) reports Apple Italia was listed as a “consultant” for Apple Ireland, enabling the company to book profits through Ireland, paying just 2.5% tax under the terms of an agreement said to have first been reached with Steve Jobs back in the 1980s …

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EU Stories June 30, 2015

EU Stories June 1, 2015


Irish Examiner got an inside look at Apple’s EU headquarters in Cork along with some interviews with employees there. The campus holds around 4,000 Apple employees that the report points out span across support services, distribution, mapping and manufacturing. expand full story


EU Stories May 6, 2015

New data from Kantar Worldpanel ComTech shows that smartphone users ditching Android devices in recent months helped drive iOS growth across the EU. The data tracked the EU’s biggest markets in 1Q15— Great Britain, Germany, France, Italy, and Spain— and shows iOS grew 1.8 percentage points from last year to 20.3% market share this year. That includes around 32.4% of new Apple customers switching from an Android device, according to the report, while Android lost 3.1 percentage points during the quarter: expand full story

EU Stories January 13, 2015


Last week, we reported on a flaw with the EU’s new no-questions-asked 14-day refund policy that meant customers could effectively get paid apps for free, as refunding the app does not delete it from customers’ devices.

In response, Apple has adjusted its App Store purchases slightly for customers who have an excessive number of refunds on file. This means people with a track record of refunding purchase effectively lose the right to refund their purchase.

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EU Stories January 9, 2015


A week ago, Apple introduced 14-day no-questions-asked refunds in the EU for iTunes Store and App Store content. This means that, without the need for a reason, any Apple customer in Europe can get their money back for (primarily) app purchases in 5-7 days time. That’s how it is described, at least.

This opens up some possibilities for abuse. For instance, if you complete a game within two weeks, then you can get your money back and end up paying nothing. As a developer, I tested this out myself. It turns out there is an even bigger problem. At least, right now, when the refund is processed, the app continues to work. You get the app for free, forever.

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