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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

Apple Store iPhone trade-in program launches in Italy, coming soon to Australia

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Apple has added another market for its Apple Store iPhone “reuse and recycle” trade-in program: Italy. This is indicated by a new panel inside of the Italy Apple Store listings within the official Apple Store app. The app indicates that Apple is offering trade-ins of older iPhones models for up to €220. This converts to roughly 300 U.S. dollars.

According to a source, Apple is also planning to rollout the same program in Australia as soon as this upcoming week. Apple is said to have been training employees in Australia on the program over the course of the last several days.

The trade-in program allows a user of an older iPhone model (3G and up) to bring the phone in and receive gift card credit toward the purchase of an iPhone 5s, iPhone 5c, or iPhone 4s…


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Tim Cook and Apple celebrate #ApplePride in San Francisco today

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[tweet https://twitter.com/darth/status/483328206980673539]

Apple is out in full force including CEO Tim Cook for the Pride Parade in San Francisco today. Apple’s CEO hasn’t ever been ambiguous about his support for LGBT issues and he was joined by Apple Environment Director Lisa Jackson and what looks like thousands of other Apple employees on Market St. in San Francisco today.  Update: Reuters reported that:

In an unusual step for the sometimes secretive Apple, the company has spoken out about its support for the Pride festival. To help attendees navigate the packed event, the company set up a dedicated LGBT station on iTunes Radio and featured several apps on its App Store, including the Find My Friends app. Company employees also handed out iTunes gift cards to bystanders.

“Apple believes equality and diversity make us stronger, and we’re proud to support our employees and their friends and families in this weekend’s celebration,” Apple spokeswoman Michaela Wilkinson said.

Employees are also handing out $1 iTunes gift cards in celebration.  A ton of Tweets and Instagrams are below and you can follow with hashtags #pride, #ApplePride and #SFPride:


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With Aperture development ending, Adobe says ‘rich roadmap’ of Lightroom, Creative Cloud products ahead

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Following Apple’s announcement that it has ceased software development of the Aperture professional photo editing software for Mac and the development of iPhoto on iOS and OS X, Adobe has issued a statement. The digital software company is promoting its Lightroom and Creative Cloud photo editing and management products for the web, iOS, and OS X:

Today, Apple announced they will no longer be developing Aperture in light of their new photography app for OS X. If you are an Aperture or iPhoto customer looking for change, check out our new Creative Cloud Photography plan announced last week, or our standalone Lightroom app for your desktop as alternatives.

Adobe also says that it is “doubling down” on those products and that a “rich roadmap” is ahead for the coming weeks, months and years:


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Creators of Siri launch next-gen Kasisto personal assistant technology for businesses

SRI International, the team behind the technology that later became Apple’s Siri voice assistant feature in iOS, today announced a new product that it says “aims to improve the consumer experience on mobile devices through intelligent conversation.” Kasisto will be a similar intelligent voice assistant but the company will open it up to business customers to integrate into their own apps:

“Virtual personal assistant technology has revolutionized consumer interaction with mobile devices,” said Norman Winarsky, Ph.D., vice president, SRI Ventures. “Now consumers expect a more human-like experience when interacting online. Kasisto represents a new user experience—one that is context aware, personalized, and more effective.”

The company says Kasisto will allow businesses to integrate the virtual personal assistant features into mobile apps in days or weeks intend of months while greatly decreasing the costs currently associated with similar technologies. “It is context-aware and provides text, touch, and speech modalities, and natural language understanding and reasoning. The platform also includes a powerful software development kit (SDK) for easy customization and integration into existing mobile applications.

You can learn more about Kasisto at the company’s website.

Apple to replace Aperture and iPhoto with Photos for OS X early next year

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Apple has told 9to5Mac that that the company will be ceasing development of Aperture and iPhoto, offering Photos for OS X as a replacement, which was first shown at WWDC.

With the introduction of the new Photos app and iCloud Photo Library, enabling you to safely store all of your photos in iCloud and access them from anywhere, there will be no new development of Aperture. When Photos for OS X ships next year, users will be able to migrate their existing Aperture libraries to Photos for OS X.

Apple says libraries will be able to migrate across to the new application when the application ships. Apple is working with Adobe to offer a upgrade path to Lightroom. As noted by TechCrunch, Apple will offer a Yosemite compatibility update for Aperture, but otherwise development has ended.


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Audi says it plans to bring Apple CarPlay to its cars next year

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Audi today announced in a press release that it plans to integrate Apple’s CarPlay technology to its vehicles possibly as soon as next year. This makes Audi the first automobile company to join Apple’s initial list of committed partners since the Cupertino-company announced the feature’s roll out plans in detail earlier this year in March although Alpine and Pioneer have been added for announcing support for aftermarket solutions.

Audi has not yet been added to Apple’s CarPlay microsite which lists each car company with a commitment to support CarPlay, but Audi says that CarPlay integration with its vehicles “is taking place through intensive dialog between the Audi development lab in Silicon Valley and Apple.” While its unclear just how far along Audi’s partnership with Apple is since Apple hasn’t added Audi to its list of partners, for its part Audi says it plans to roll out the first models supporting CarPlay in 2015.
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Apple stores begin selling & activating prepaid T-Mobile iPhones (Update: AT&T GoPhone too)

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Update #2: AT&T’s official statement: 

AT&T GoPhone prepaid service is now available in Apple Retail stores. Prepaid service is also available for iPhone 5s, iPhone 5c, iPhone 4S in AT&T and Cricket Wireless stores and online at att.com and at cricketwireless.com.

Update: A contact has confirmed that AT&T’s prepaid GoPhone plans are also supported by iPhones at Apple Retail Store locations as we previously reported to expect…

Following our report earlier this month that Apple was preparing to begin selling iPhones with prepaid plans through its retail stores, today T-Mobile confirmed iPhones with its prepaid service can now be purchased and activated in Apple stores across the country.

To go along with the launch, T-Mobile will offer discounts in the form of $50 off the device for prepaid plans and a $50 iTunes gift card for iPhones activated on its Simple Choice postpaid plans.

T-Mobile customers can now purchase and activate an iPhone with T-Mobile prepaid service in more than 250 Apple stores across the nation. In addition, for a limited time, customers who purchase a new iPhone with T-Mobile prepaid service can get $50 off the device, and those who buy a new iPhone with a T-Mobile Simple Choice postpaid plan can get a $50 iTunes gift card.

T-Mobile’s fine print notes: “Must activate device in-store. Limit 1 device per customer. Offer only valid with activation of  $50 or $70 worth of service. Offer subject to change.” That lines up with our earlier report that Apple stores would offer the prepaid iPhones on -T-Mobile’s’ $50/month (1GB LTE data) and $70/month (5GB LTE data) unlimited data plans.
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Apple said to be working on ‘mainstream’ Smart Home hardware

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With iPhones in pockets, Macs on desks, iPads in bags, and iWatches soon coming to the wrist, Apple is said to be eyeing another category for continued growth: Smart Home hardware. The Cupertino-company is said to have assembled a team to work on various hardware products for the home that deeply integrate with the existing array of Apple devices on the market…


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MacUpdate app keeps your non-Mac App Store software up-to-date – at a price

While your Mac should automatically alert you to updates downloaded from the Mac App Store, you may not be aware of updates available for software purchased elsewhere. MacUpdate Desktop 6 alerts you to updates on thousands of software titles, as well as enabling one-click installation of new apps.

The software and corresponding MacUpdate account are free – for up to five updates a month. Unlimited updates will cost you $20 a year.

The video below gives an overview of how it works, and you can download the software here.

[youtube=https://www.youtube.com/watch?v=N4MaYixgKhA]

Apple adds cameras and colors to now $199 16GB iPod touch, drops 32/64GB to $249/$299

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Apple has updated its Online Store with a new $199 iPod touch, discontinuing the frontside-only $229 iPod touch in the process. The new 16 GB iPod touch, which ships today, is now almost identical to the 32 GB and 64 GB models, including a rear camera. However, it seems that the $9 loop accessory is not bundled with the $199 model. Customers wanting the loop will have to purchase it separately. Incidentally, this means that the 16 GB SKU is now available in the same color choices as the more expensive sizes, no longer limited to only Space Gray.

The prices for the 32 GB and 64 GB model have also fallen. The 32 GB model now costs $249 (down from $299) and the 64 GB model costs $299 (from $399), a significant $100 drop.

These new price points aren’t particularly shocking or unprecedented since we have seen better prices for both models within the past couple of months. Staples ran a 1-day sale that yielded the 32GB iPod touch for $224 and the 64GB iPod touch for $299. Also, the new retail prices have prompted Apple to drop refurbished prices. The 32GB model is now $199 (down from $219) and the 64GB model is now $239 (down from $299). The 16GB model without a rear camera is now just $149 refurbished (down from $189). As always, make sure you are following 9to5Toys to keep up with the best prices for everything Apple.


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Video of claimed actual iPhone 6 back emerges alongside storage size rumors

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Mac Otakara has posted a video it says is of the actual back of the 4.7-inch model of the iPhone 6, contrasting it with much simpler mockups.

While there’s no way to assess whether the part is genuine, it certainly looks convincing. The many mockups floating around are essentially featureless inside, but this appears to have the detail of the real thing. If it’s a hoax, it’s an extremely elaborate one … 
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Google’s numbers show iOS generates 4x more average revenue per user than Android

It’s long been known that iOS users are more profitable for developers than Android users, but figures released by Google at the Google I/O conference and crunched by Benedict Evans provide some hard data on just how big that gap is.

Google Android users in total are spending around half as much on apps on more than twice the user base, and hence app ARPU on Android is roughly a quarter of iOS.

The key reason, of course, is that Apple makes only high-end devices that attract people with a decent amount of disposable income, while Android spans everything from cheap-and-cheerful devices offered exclusively in developing countries all the way through to high-end phones like the Galaxy S5 and HTC One (M8).

Evans makes the point that we don’t actually have any data on the app and media spend of owners of premium Android handsets, and that may actually be similar to iOS users – but given that they represent a tiny minority of Android users, it’s a stat that would be interesting but not terribly relevant.

New, cheaper, iPod touch model rumored to launch next week

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Multiple sources are indicating that Apple will launch a new variant of the iPod touch next week. iGen.fr is saying that the same source who leaked information about the early 2013 16 GB 5th generation iPod touch is now saying yet another model will launch in the near future. However, their report does not go into specifics about particular changes.

MacRumors believes that the new device will be a modified version of the current 16 GB iPod touch at a lower price point. According to the site, the low-end Touch will reclaim a back-facing camera and go on sale for $199. Compared to the current 16 GB Touch, this supposed new model would both be $30 cheaper and feature two cameras.


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Product Red thanks Apple for partnership, clarifies Bono’s comments at Cannes Lions appearance

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Bono, Shane Smith, and Jony Ive at <a href="https://www.facebook.com/Cannes.Lions.Festival.of.Creativity/photos/a.10153429012248539.1073741859.62629358538/10153445276373539/?type=3&permPage=1" target="_blank">Cannes Lions Festival</a>

Earlier this week, we noted Apple SVP of Design Jony Ive and U2 pop star Bono made a joint appearance at the Cannes Lions Festival to discuss Apple and Product Red’s partnership in raising funds for AIDS/HIV programs in Africa. During that appearance, Bono pointed out with Jony Ive on stage that Apple does not prominently display the Product Red logo on the products that support the effort, according to AdWeek’s account of the event (the full video has not been made available and the clip showing Bono relaying another story on Steve Jobs has since been made private):

“Where’s the (Red) branding?” he asked Ive. “Nobody can see that. This is modesty run amok. This is the Apple way. They’re like a religious cult.”

Bono began that bit saying that Apple is “f*cking annoyingly quiet about the fact they’ve raised $75 million.” Product Red followed up today on Bono’s position, though, toning down the nature of Bono’s comments in a blog post thanking Apple for its partnership and the success of Product Red:
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EU regulators plan to decide on Apple’s Beats deal by July 30th

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Before the Apple and Beats marriage can really be official, the two companies must first gain regulatory approval from various governing bodies where the companies conduct business. Apple included the following expectation in its official press release announcing the deal: Subject to regulatory approvals, Apple expects the transaction to close in fiscal Q4.

For Apple, having regulatory approval and closing the transaction by the end of fiscal Q4 means it expects everything to be in order by the end of September. According to a Reuters report, regulators in the European Union will announce their decision on the deal by July 30th next month.
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Samsung and its lawyers fined $2M for leaking details of Apple/Nokia patent deal

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Samsung, together with its lawyers, will have to fork out a little more cash following its loss in its second patent battle with Apple. A court has fined lawyers Quinn Emanuel and Samsung a total of $2M for misusing confidential details of a patent deal struck between Apple and Nokia.

The documents were supplied by Apple to Samsung’s lawyers purely so that it could see that Apple was telling the truth about its patent deals with other companies. The documents were marked “for attorney’s eyes only” and were not to be revealed to Samsung executives … 
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Supply-chain rumors support analyst prediction of Q3 launch for 12-inch MacBook Air

A prediction by KGI Securities analyst Ming-Chi Kuo that Apple would be launching an all-new 12-inch MacBook Air model in Q3 have been supported by supply-chain rumors cited by Digitimes.

Apple’s new 12-inch MacBook Air will enter mass production in the third quarter, filling the gap between the 11- and 13-inch MacBook Airs as well as enhancing Apple’s leadership in the small-to-medium-size ultra-thin notebook market, according to sources from the upstream supply chain.

Digitimes is not always the most reliable of sources, and its suggestion that Apple’s motivation is to establish a clearer differentiation from the 10-inch iPad Air makes little sense, but a fall launch would seem credible.

The typically-reliable Kuo suggests that the 12-inch model will have the same external size as the current 11-inch MacBook Air, and will have a Retina display. It has also been suggested that the machine might be made without a fan or mechanical trackpad button – perhaps by using a new Core M Broadwell processor announced by Intel.

(Image via notebookcheck.net)

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Add Russian, Brazilian Portuguese, & Thai to the list of Siri languages Apple is working on

Back in 2012 we noted that Apple was hiring engineers to help localize Siri into a number of languages the feature does not yet support. Those included Arabic, Norwegian, Dutch, Swedish, Finnish, and Danish, and recently Apple has added job listings for three more languages: Russian, Brazilian Portuguese and Thai. Apple also posted more recent job listings for the languages it first started hiring for back in 2012.

While Apple didn’t announce any new languages for Siri coming in iOS 8 when it previewed the new operating system earlier this month, it’s always a possibility languages could be added in time for its release this fall.

Apple is yet to add support for the languages mentioned above that it started hiring for a couple years back. Currently, Apple lists the following languages and localizations as supported by Siri: 
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Jony Ive and Bono discuss Steve Jobs, Apple, and Product Red at Cannes Lions Festival (Video)

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Jony Ive presenting Bono with Cannes LionHeart Award

Apple’s SVP of Design Jony Ive joined U2 pop star and activist Bono in a joint interview over the weekend at the Cannes Lions Festival to discuss Product Red and Apple’s partnership as we previously mentioned. Product Red, of course, partners with brands to raise money to fund AID/HIV programs in Africa, and Apple has long supported the effort with a number of Red-branded products including iPhone and iPad cases as well as iPods and iPod touches.

As part of the festival, Jony Ive presented Bono with the first Cannes LionHeart Award to honor his work with Product Red as you can see above. During the discussion segment of their appearance, Bono shared his account of working with Steve Jobs when establishing the Product Red partnership with Apple and Jobs’ desire to control the Product Red branding right down to the parentheses in the Product Red logo…
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Microsoft improves OneDrive storage limits & pricing as competing iCloud Drive approaches

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Microsoft is making notable improvements to its storage offerings for its OneDrive cloud-based service. The company is announcing today that OneDrive storage at the free tier will be more than doubled, Office 365 storage will see a major increase, and that there will be storage price drops across the board. Here are the three main announcements in more detail:


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Flyover City Tours discovered in iOS 8 and Yosemite Maps UI, here’s how to try it out

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https://www.youtube.com/watch?v=jQ0UiebO1OY

A few days ago, 9to5Mac published some details about the elusive City Tours feature of iOS 8 found hidden in secret debug menus. It was thought that this was the only way to see the feature. However, reader Stefan Kuijt has now discovered that the feature is actually exposed publicly in the iOS 8 UI, albeit extremely hidden. This means anyone with the iOS 8 beta can try City Tours without any modification. The video above shows the current public user-interface in action, touring a selection of France’s famous landmarks.


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Here are the first photos of the 5.5-inch iPhone 6’s alleged display part

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Apple is gearing up to launch two larger iPhone sizes this fall: a 4.7-inch version and a 5.5-inch model. While the 4.7-inch version has been leaked extensively with a thinner body design, the 5.5-inch model only saw its first significant leak in the form of a dummy model last week. Today, Sonny Dickson has exclusively shared with us a pair of photos claimed to be showing the LCD display component for that larger iPhone with 5.5-inch screen. The photos show the display attached to a ruler that indicates a screen with a diagonal measurement of approximately 14cm:

That 14cm converts to the 5.5-inches heavily rumored for the next-generation Apple smartphone. While these photos do not provide us with any breakthrough information about the new iPhone, the photos, at best, do show that Apple is already producing components for the larger sized phone and this means that production is likely nearing. Several reports have indicated that the 5.5-inch model will be in short supply upon launch and that the phone may even be released multiple weeks following the 4.7-inch version…


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Apple said to team up with pro athletes to test iWatch fitness capabilities

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Apple has teamed up with some of the sports world’s most notable professional athletes in order to test the upcoming “iWatch’s” fitness capabilities in intense training environments, according to a source with knowledge of the testing. This source says that Apple has invited athletes from the MLB, NHL, and NBA to its Cupertino-based campus on multiple occasions over the past several weeks to brief the players on the upcoming wearable device and provide an opportunity for testing to be conducted in professional conditioning environments.

Apple is said to be working with Los Angeles Lakers basketball player Kobe Bryant, Los Angeles Kings right winger Dustin Brown, and a few other star athletes, including a player from the Boston Red Sox, on the testing project. The athletes are said to have signed non-disclosure-agreements regarding the existence of the upcoming Apple wearable device. Nonetheless, Bryant was spotted at Apple’s campus last month meeting with Apple design chief Jony Ive. Indeed, the meeting between the pair is said to have been in regards to “iWatch” testing…


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Why Apple switched from Yahoo to Weather Channel for Weather data in iOS 8

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When Apple unveiled iOS 8 earlier this month, it didn’t take long for beta testers to notice it had replaced Yahoo with The Weather Channel as the source of data in the stock iOS Weather app. While recent reports suggested Yahoo was trying to get Apple to put even more of its services on the iPhone including search, we now have a bit more of the story behind why exactly Yahoo got the boot for weather in iOS 8. Re/code reports that the deal was made by Weather Channel CEO David Kenny who also happened to be a former Yahoo board member:

The situation Yahoo finds itself in is due to a very crafty deal engineered by former Yahoo board member and Weather Channel CEO David Kenny, who has essentially shoved Yahoo off the key smartphone to be replaced by a new offering that he has been developing since he took over the weather news and information service last year. With it, he has unseated Yahoo from its important perch.

It’s worth pointing out that Yahoo has always powered its weather services with data from The Weather Channel. With that in mind, it’s unclear if Apple possibly had plans to drop Yahoo and go straight to the source before Kenny started developing the new and improved weather service referenced above. More from Re/code on why Apple made the switch:
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