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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

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Despite decline in iPad sales, Apple remains #1 in combined PC & tablet sales

New data from Canalys shows that Apple remained the market leader in the combined PC and tablet market in Q1 this year, despite a 16 percent fall in iPad sales.

Worldwide, iPad shipments in Q1 fell 16% year on year to 16.4 million and accounted for 80% of Apple’s total PC shipments. Despite this, Apple continued to lead the global PC market. Its share fell both sequentially and year on year from 20% to 17%, due chiefly to the increasingly competitive tablet market.

With many consumers buying tablets in place of laptops, the approach taken by Canalys in combining the two arguably makes more sense than separating them out as other companies do. Tablets now outsell laptops, with desktops the poor relation.

Consumers, and increasingly businesses, are continuing to adapt, with tablets acting as disruptors and finding their place as desktop and notebook replacements. Apple’s ecosystem and the recent launch of Office for iPad should ensure it is well placed to remain a leader for some time.

Worldwide, tablets now account for 41 percent of combined sales, laptops 38 percent and desktops 21 percent.

San Francisco MOMA to honor Apple’s Jony Ive with Lifetime Achievement award

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Jony Ive, Apple’s revered Senior Vice President of Design, is set to receive a Lifetime Achievement award from the San Francisco Museum of Modern Art (MOMA). The 2014 SFMOMA award will be presented to Ive on October 30th, and Ive will follow a legendary list of previous recipients that includes Star Wars creator George Lucas. In a statement, the Museum calls Ive “our generation’s most innovative and influential figure in the field of industrial design:”


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Footprint of Apple’s ‘spaceship’ campus clearly visible in latest aerial photos

Following up on an aerial shot posted last week, AppleToolbox has taken a handful of much clearer photos, showing the progress of Apple’s new campus.

AppleToolbox says it took these images yesterday, so they should reflect the most recent state of the project. The spaceship imprint of the main building can now be clearly seen on the ground. The images also show quite a lot of construction activity is already underway. Images of the excavated plot for the ancillary buildings are also visible, which will be dedicated to research and development facilities.

Apple CFO Peter Oppenheimer was leading the development of the project, but it still unclear who has taken over these responsibilities since he announced his retirement in March.

Apple is currently planning to open the new campus to its employees in roughly two years time.
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Apple publishes new legal process guidelines for law enforcement information requests

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Earlier this month Apple announced its decision to notify customers of law enforcement requests for user information. Today the company also published a new set of guidelines for law enforcement officials regarding how it will handle such requests, what types of information can be obtained, and more.

Most of the document contains information regular customers won’t ever need to know, but for those interested in Apple’s participation in the legal process will find a wealth of information here. The document also confirms once again that Apple will notify users in most cases where law enforcement requests their personal information:


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Apple loses top North America sales VP Zane Rowe, Japan & Korea sales head Doug Beck to subsume role

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Just hours after disclosing the upcoming retirement of Communications VP Katie Cotton, Apple has disclosed that Vice President of Sales for North America is, too, leaving Apple. Apple VP Doug Beck, who currently runs sales for Japan and Korea, will add North America to his portfolio of responsibilities. Apple told the WSJ:
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Microsoft, Google, and others stand together to voice support for net neutrality, Apple declines to join

Following a proposal that many fear threatens net neutrality, a plethora of tech companies today have come together to support net neutrality in a letter to the Federal Communications Commission. The group is led by Google, Amazon, Facebook, Microsoft, Netflix, and Twitter, as well as many others. Notably missing, however, is Apple.


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GT Advanced provides update on Apple Arizona partnership in latest earnings results

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GT Advanced Technology has given an update on the status of its contract to supply Apple with sapphire displays for the upcoming iPhone 6 displays. According to the information provided with the company’s Q1 2014 financial report, Apple has already made three of four payments to GT Advanced for the sapphire, and GT notes that so far it is on track to meet demand.

Apple struck a deal with GTA last year to manufacture the sapphire displays that are expected to appear in the next-generation iPhone at a new plant in Mesa, Arizona. Earlier this year the plant was outfitted with enough sapphire crystal furnaces to create an estimated 100-200 million displays. At the end of April, Apple started sending its first shipments of sapphire to China, where the new iPhone models will be manufactured. These displays are expected to make their debut in the fall of this year along with two new iPhone models, each sporting a different size sapphire screen.


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Apple reportedly ends iPhone 4 sales in India after relaunching it earlier this year

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After introducing the phone to the Indian market in January this year, The Times of India is reporting that Apple has reversed this decision, once more discontinuing the product which was originally released in June 2010.

The paper says that new supplies of the iPhone 4 have been terminated at three leading trade partners in the country. It is weird for Apple to reverse plans so soon, but it was also uncharacteristic of the company to bring back the iPhone 4 in the first place.

Apple may have decided that the iPhone 4s and 8 GB iPhone 5c fills the gap well enough that it no longer needs to keep the iPhone 4 around. Despite expanding the availability of the SKU to more countries in mid-April, however, the device is not actually offered in India just yet. It is possible that the transition is still taking place.


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Opinion: With all of the new Apple data centers, is it time for iCloud to get serious about storage?

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The Apple ecosystem is a large part of why I stick to an all-Apple line-up for my laptops, tablet and phone. iCloud is key to that, of course, providing seamless backup and syncing between devices.

Whether it’s my calendar, contacts, reminders, notes, ebooks or Safari bookmarks, all are available on all devices within a minute or two of me updating any of them. Documents I create in Pages, Numbers or Keynote are again available from any of my devices providing I choose to store them on iCloud. As I pay the extra for iTunes Match, I’m also able to stream any of my music from any device.

In some respects, Apple clearly takes the cloud seriously. It has invested massively in expanding its network of data centers, including a $1B investment in Reno, expansion in Maiden and new data centers as far afield as Hong Kong and the Netherlands. Yet, central as it is to the ecosystem, iCloud still feels a bit like it deserves the tag Steve Jobs famously applied to Apple TV: a hobby


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Apple planning 6th (or 7th?) Manhattan Apple Store on Upper East Side Madison Avenue

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New Yorkers (and the tourists who come to the city) love their Apple gear, it seems, and five stores in Manhattan just isn’t enough. Just last night we reported that Apple was planning to open a new Store in the New World Trade Center complex.  The race to #6 after Soho, Meat Packing District, 5th Avenue, Lincoln Center, and Grand Central is on as ifo Apple Store reports that Apple is planning to open a sixth store on the island in a former bank building on Madison Avenue next year.

Continuing its tradition of creating magnificent stores from historic buildings, Apple has begun work to transform a former bank building on New York City’s Upper East Side into a retail store. Various sources confirm that construction planning is underway for 940 Madison Avenue, a limestone and marble building now occupied by luxury retailer VBH …


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TSMC reportedly shipping first batch of fingerprint sensors for next-generation iPhone and iPads

According to cecb2b, TSMC is already in the midst of fingerprint sensor production for the next round of Apple devices. As rumored, the company is manufacturing fingerprint readers for the next iPhone, as well as the next-generation version of the iPad Air and iPad mini. Apparently, the company has already provided the first batch of sensors from its suppliers.


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Patent jury foreman advises Apple to sue Google directly

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Photo: technobuffalo.com

The foreman of the jury that awarded Apple just 5.5 percent of the $2.2B it claimed Samsung owed for patent infringements said yesterday that Apple should sue Google rather than handset manufacturers, reports the WSJ.

If you really feel that Google is the cause behind this, as I think everybody has observed, then don’t beat around the bush,” said Tom Dunham, whose job at IBM was to oversee developers expected to file patents. “Let the courts decide. But a more direct approach may be something to think about” …


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Apple plans ‘enormous’ iPhone upgrade event this week to boost sales

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Apple is planning to hold an “enormous” iPhone-related event in its stores this week in order to boost sales, according to a source with knowledge of the initiative. Beginning May 8th, the source said, Apple will be contacting upgrade-eligible iPhone users with older iPhone models via email to come into their local Apple Store to update to a new iPhone 5s or iPhone 5c…


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Another iPhone 6 mockup shown off in new photos, now in Space Gray

More images of an iPhone 6 mockup have recently been published via NoWhereElse. At this point, publishing these dummy models has become somewhat of a daily ritual, but they are definitely interesting to look at.

If it means anything, these are definitely the most detailed iPhone 6 dummy models that we’ve seen to date. Like previous mockups, there’s nothing special to see here, but if these models are designed around the rumored specifications, it may give us an idea of what’s coming down the line later this year.


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Researcher claims iOS 7 (including current 7.1.1) does not encrypt email attachments, Apple aware of issue

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Security researcher Andreas Kurtz has discovered that versions of iOS 7, including iOS 7.1.1 (the current release), iOS 7.1, and iOS 7.0.4 do not encrypt email attachments in the bundled Mail application. This is an issue itself, but more worrisome as iOS, according to Apple, is supposed to encrypt email attachments. Here’s a page from Apple’s website indicating that:


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Apple donates $500,000 to local anti-poverty charity SF Gives

Apple, alongside a handful of other tech companies, is reaching into its pockets for local San Francisco anti-poverty charity SF Gives. According to a report from Fortune, Apple is one of many companies that has donated $500,000 towards the total goal of $10 million that the organization is attempting to raise for local initiatives.

For the most part, signing up high-profile tech companies hasn’t presented a huge challenge thanks to Benioff and Lurie’s Silicon Valley connections. Still, while SF Gives is close to hitting the $10 million mark by its Wednesday deadline, 10 or so companies have declined to chip in. According to Lurie, their reasons vary. “For some, they feel like they’re doing their own thing: They’re giving back [already], and they’re involved,” he says. Other companies don’t generate revenue and feel it’s inappropriate to give away their investors’ money. “Then, there are others who just fundamentally believe that a company shouldn’t be doing philanthropy and that individuals should do it,” Lurie says.

The donation comes as Google and other big tech companies have been involved in controversies over their impact on the housing market and other aspects of smaller San Francisco neighbourhoods in recent months. There have been several cases of protestors blocking buses that shuttle Google employees to and from its headquarters and some even showing up at the homes of Google employees. Compare Apple’s relatively low donation of $500,000 to SF Gives— a fraction of one executive bonus— to the $6.8 million Google just gave to fund transit for low-income youth in the city following the controversies.

Angela Ahrendts officially starts role as Apple’s new Senior VP of Retail and Online Stores

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Angela Ahrendts has officially taken the reins of Apple’s new Senior Vice President of Retail and Online Stores. Ahrendts’s last day as the CEO of Burberry was yesterday, and Apple’s website has been updated to reflect Ahrendts beginning her work at Apple today. Her biography, which can be found on Apple’s executive leadership website, explains her role at Apple:


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Apple to begin notifying customers of law enforcement requests for personal information

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Image via Wiki

The Washington Post reports that Apple is one of several tech companies planning change the way it handles government requests for customer information in the near future. According to the Post, Apple will begin notifying any customer whose information is requested by law enforcement later this month.

Microsoft, Facebook, and Google are also adjusting their own policies accordingly. The companies say that users have a right to know when their data is being turned over to officials. The government, on the other hand, argues that this could give criminals under investigation a chance to fight back, cover their tracks, and avoid being caught.


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Apple brings iTunes Match to Japan

As shown on Apple’s iTunes Match availability page, Apple has now brought its iTunes Match service to Japan. This follows an expansion of iTunes in the Cloud and Apple TV content to Germany, earlier today.

For $30 a year, iTunes Match uploads your entire music library and makes it available across all your devices automatically. Lower quality, or pirated music, is replaced with high-quality 256kbps legal songs.

The service in Japan is priced at 3980 yen.

(via MacRumors)

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Apple hires CEO of indoor positioning firm Wifarer as it continues testing indoor mapping features

TechCrunch reports today that the CEO and founder of Wifarer, a company working on innovative indoor positioning technology, has has left for a leadership role at Apple.

If a CEO and co-founder quits his indoor positioning startup to work for Apple, should his staff and customers be concerned? Wifarer, a startup which offers tools to help consumers navigate malls, museums and other venues, was notacquired by Apple, we learned, while following up on some tips pointing in that direction. However, its CEO and founder Philip Stanger now works there in a “leadership role.”

While Philip Stanger confirmed on his LinkedIn that he’s been at Apple since February, the report notes that the company claims it is still in business and has not been acquired by Apple:

And finally, it’s odd because despite new CEO Murphy’s claims, Wifarer could be seen as being in decline. The company got rid of its sales staff in 2012, and today there are roughly a half dozen employees still at the company, according to what we’ve heard, as well as public searches on LinkedIn. Murphy says its numbers are higher than that, but admits they’re less than Wifarer’s previous peak.

We’ve reported several times in the past that Apple is working on new Maps features that would rely on indoor positioning technologies. Ahead of  iOS 8, Apple is currently testing unique ways of integrating indoor mapping views into its Maps app, but those features aren’t confirmed for the next iOS release.

Last year, Apple picked up another company working on indoor positioning technologies called WiFiSLAM.

Opinion: Can Apple maintain its $100 tier flash storage pricing for iPhones & iPads indefinitely?

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There’s a certain marketing genius to Apple’s tiered pricing for flash storage on its iPhones and iPads. Since customers can’t add storage via a microSD card later, they have to decide in advance how much storage they need, and many of us are going to err on the side of safety, bumping our purchase up to a higher price-band.

Adding $100 or $200 to the price of an iDevice for maybe $5-10 worth of flash storage/controller capacity is an important source of income for Apple, and one of the reasons its margins are so high. Whatever the company makes on a 16GB device, if it can upsell you to a 32GB or 64GB (or even 128GB, in the case of the iPad), almost all of the premium charged on those beefier models is pure profit.

It’s not money Apple would give up lightly, but I do wonder whether it’s sustainable … 
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Apple’s iPad maintains a narrowing lead, still almost a third of all tablets sold

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Research firm IDC is out today with new data on the state of the tablet and 2-in-1 market in the first quarter of 2014. As you might expect after Apple’s most recent earnings report, Q1 unit shipments of iPad were down by 3 million from 19.5 million to 16.4 million between 2013 and 2014. For its part, Apple attributes its Q1 2013 iPad sales as inflated due to demand for iPad mini in Q4 2012 being fulfilled in the following quarter when supply was less constrained.

That may be, but the iPad also saw a drop in tablet market share between the first quarter of 2013 and the first quarter of 2014. According to IDC’s data, Apple dropped from 40.2% market share in Q1 2013 to 32.5% market share in Q1 2014 while Samsung saw unit shipments increase as well as marketshare. Despite Samsung’s gains, though, Apple still dominates the tablet market more than any other one company leading Samsung by 10 percentage points in market share.
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