Apple TV Today

AAPL: 95.01

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Apple has released the third tvOS 9.2 beta software update to registered developers for testing. Previous versions of the pre-release Apple TV software update have added major changes to the new device including app folders similar to iOS and OS X, Bluetooth keyboard support, a redesigned app switcher, and even full iCloud Photo Library support. We’ll check out the latest beta version of the upcoming release and highlight any changes below.

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Apple TV February 5

AAPL: 94.02

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Apple TV February 4

AAPL: 96.60

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According to a new report from Variety, Apple is among the tech companies negotiating with the NFL for digital rights to Thursday Night Football. Earlier this month, the National Football League inked deals with CBS and NBC to divide the TV rights for Thursday games over the next two seasons, but streaming to non-subscribers was not included in that deal.

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9to5toys 

When Apple initially announced the fourth-generation Apple TV, the company made a point to focus on a new feature called universal search. This capability allows users to perform a single search using Siri or the Search app and see content across multiple channels. Until today, the feature was limited to Netflix, iTunes, Hulu, PBS, PBS Kids, Showtime, Showtime Anytime, HBO Go and HBO Now, but now, three new apps have gained support for universal search: Nat Geo TV, Fox Now, and FXNow.

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Apple TV January 29

AAPL: 97.34

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Apple has dipped its toes in original content with projects like the Beats 1 radio station, but there has been a lot of speculation around whether the company will ever produce its own media content, as both Amazon and Netflix have shown it can be very lucrative, launching many successful independent television series in recent years.

According to a contributor report from The Street, Apple is now looking to take that jump. It wants to produce original TV shows as exclusive content for its iTunes library offerings, according to the report, having spoken to ‘members of the Hollywood creative community’ late in 2015. These new TV shows could form part of a future Apple TV cable subscription service.

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Apple TV January 27

AAPL: 93.42

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In this episode we discuss the upcoming iPhone 5se and what this may mean for Apple, as well as our thoughts and opinions on the smaller iPhone. Big thanks to Harry’s for sponsoring the episode. Visit harrys.com/happyhour to get your free shaving kit. The Happy Hour podcast is available for download on iTunes and through our dedicated RSS feed.

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