Apple Retail

The annual WWDC keynote in San Jose is always one of the most anticipated events for developers, designers, and fans in the Apple community. Sharing the excitement of watching Apple’s announcements with others is always a richer experience, but attending WWDC is only possible for a lucky few. This year, Apple will stream WWDC’s opening keynote on June 3rd to select Apple Stores around the world to help more people join in the fun.

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Apple frequently partners with prolific voices in the creative community to support its retail education initiatives. A new collaboration coming this summer will be Today at Apple’s highest-profile yet. Apple announced today that it has teamed up with Madonna to create a brand new Music Lab that takes musicians behind the scenes of creating a song.

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If you visit Portland, Oregon today, you’d be forgiven for thinking that a brand new Apple Store just opened. Downtown’s Apple Pioneer Place was actually built in 2014, but two months of renovation work have given it a fresh look that measures up to Apple’s latest and greatest designs. May 31st marked the store’s grand reopening and the start of a renewed focus on Today at Apple sessions in Portland.

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In a new interview with Bloomberg, Apple’s former SVP of Retail Angela Ahrendts reflected on her time leading the company’s physical and digital stores and noted the success of Apple’s retail strategy over the past five years. For the first time since leaving Apple, Ahrendts directly responded to criticisms over store organization and customer experience.

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In Taipei, Apple is putting the finishing touches on its second official Taiwanese retail store. After opening its first location on the island in 2017 at Taipei 101, Apple is expanding outdoors with an open pavilion at street level in the Xinyi District of Taipei. Overnight, promotional graphics were installed on the building teasing its imminent arrival and name: Apple Xinyi A13.

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It’s impossible to talk about Apple retail in 2019 without mentioning Today at Apple. The program of creative sessions has become a primary force driving the philosophy, architecture, and organization of all Apple Stores since it was rolled out globally two years ago this week. Those two years have been marked by a maturing session curriculum that has sharpened Today at Apple’s focus and expanded its reach. The program has evolved so much, in fact, that it is beginning to outgrow the stores it was designed for.

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Following months of renovation, Apple is preparing to reopen its store in Portland, Oregon with a new look. Apple Pioneer Place will welcome customers once again on May 31st at 10:00 A.M. Upgrades will include a new Forum, video wall, and more.

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A new collaboration between Apple and celebrated photographer Christopher Anderson aims to change the way you think about photography. Beginning soon, Apple Stores will offer a new Today at Apple Photo Lab with a focus on portraits. The lab is the latest in a series of special in-store sessions designed with iconic voices in the creative community.

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The growing number of podcasts appealing to just about every interest imaginable has inspired many listeners to create their own shows. But getting started can feel daunting. How do I record? How do I edit my tracks? What can I do to make my show stand out? These are some of the questions a new Today at Apple session designed for aspiring podcasters will try to answer.

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Apple fans in Washington, D.C. were treated to an exciting Saturday morning at Mount Vernon Square. Crowds, cameras, and special guests gathered to celebrate the grand opening of Apple Carnegie Library, the most ambitious store project Apple has ever completed. Tim Cook and D.C. Mayor Muriel Bowser had the honor of opening the store’s doors, and Apple executives Deirdre O’Brien and Phil Schiller were also in attendance to welcome customers.

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Science. Poetry. History. These three words set the tone as you pass through the doors of Apple Carnegie Library, the latest in a careful collection of global flagship stores. It’s been over 116 years since each art was carved into marble and hung above the library’s entrance, but the studies remain as relevant to Apple today as they were when the building was built. Apple Carnegie Library is far more than a store — it’s the clearest public expression of Apple’s values.

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Ahead of the May 11th grand opening of Apple’s newest store at Washington, D.C.’s Carnegie Library, Tim Cook and newly appointed Retail + People leader Deirdre O’Brien chatted with The Washington Post about Apple’s goals for the store and what the landmark project represents for the future. As Apple grows its portfolio of services and education opportunities through Today at Apple, the restored library is expected to play a significant role in furthering the company’s mission.

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Following an official grand opening announcement this morning, Apple has begun promoting its landmark new store in Washington, D.C.’s historic Carnegie Library. Overnight, Apple logos were uncovered and the carefully restored building in the center of Mount Vernon Square was decorated with signage announcing the May 11th opening of both Apple’s global flagship site and the DC History Center.

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Washington, D.C.’s historic Carnegie Library has a new lease on life. Following painstaking months of restoration and renovation, Apple and the Historical Society of Washington, D.C. will reopen the building’s doors on May 11th at 10:00 A.M. The restored library will house Apple’s second store in D.C. as well as the Kiplinger Research Library and historical society exhibit space.

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Throughout this spring, visitors to the Fundació Joan Miró modern art museum in Barcelona, Spain will have the opportunity to attend a Today at Apple session in a whole new creative setting. For eight weeks beginning on April 27th, Apple will host a special selection of weekly sessions that highlight the art and architecture of Barcelona.

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[Update: Apple has confirmed to The Verge that it does not use facial recognition technology in its stores, despite the claim made in this lawsuit.]

In a lawsuit filed in New York today, 18-year-old Ousmane Bah is suing Apple for a whopping $1 billion. Bah alleges that he was falsely arrested for a series of thefts from Apple stores due his name being falsely linked to the face of the actual thief.

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Apple has today removed its online store listing for the 21.5-inch LG UltraFine 4K Display. This is the smaller and more affordable USB-C display option at $700 compared to the 27-inch 5K version of the monitor which sells for $1,300.

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Each Earth Day, Apple spotlights its commitment to environmental protection with a new Sustainability Report, recycling program updates, and events designed to heighten awareness of the fragile environment around us. Last year, special Earth Day Today at Apple sessions were held in San Francisco. This year, Apple is taking its educational initiatives to the next level with special activities in every store and a program of exclusive events in top flagship locations.

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A small request for the Apple Store app …

I mentioned recently dropping into an Apple Store to see whether they might be able to replace my broken Watch on the spot. It turned out they couldn’t, as they all need to go to the repair depot even when it’s obvious that a replacement will be needed.

That disappointment aside, it was a relatively painless experience …

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