ad ▪ August 20

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Further expanding on its recent “If it’s not an iPhone, it’s not an iPhone” ad campaign, Apple today has uploaded a new iPhone ad to its YouTube channel. This ad highlights Apple Pay, Apple’s contactless payment solution. The ad marks the first time Apple itself has advertised Apple Pay, although some banks and credit cards have run Apple Pay ads independently.

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ad ▪ July 19

Screen Shot 2015-07-19 at 6.42.40 PM

Apple, just a week and a half after initially introducing its new ad campaign, has today shared another new iPhone ad. The video advertisement is part of the “If it’s not an iPhone, it’s not an iPhone” campaign and focuses on the App Store that comes along with owning an iPhone. In the ad, Apple touts that there are more than 1.5 million apps available for iPhone, all of which are “hand-picked, awe-inspiring, and just plain surprising.”

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ad ▪ July 9

Screen Shot 2015-07-09 at 9.10.45 PM

Apple today uploaded a pair of new ads to YouTube. The first ad, entitled “Hardware & Software,” showcases the fact that Apple is responsible for both major aspects of the iPhone, making for a more seamless and stable experience. The obvious goal here is to advertise the fact that with an Android device, you get hardware made by a manufacturer and software made by Google.

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ad ▪ May 15

Luxury car-maker Bentley last year shot an ad for the Mulsanne (a mere $298,000 to you, Sir) on the iPhone 5s and iPad Air, and has this year upgraded to the iPhone 6 and 6 Plus. Its new ad is for a driving jacket rather than a car, and it has again produced a behind-the-scenes video (below) showing the kit and software used …  expand full story

ad ▪ February 6

ad ▪ December 18, 2014

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